Progressive Web Apps (PWA) isn’t a new concept or technology. It is just a combination of best practices to make a web app function similar to that of a desktop or mobile app. It uses modern web capabilities to deliver a native app-like user experience. In 2015, the term Progressive Web Apps was coined by Alex Russel (chrome developer) and Frances Berriman (designer).
As soon as Android and iOS embraced this new technology, it was just a matter of time before progressive web apps conquered the digital market. Other than Android and iOS, users can install progressive web apps in iPadOS, Windows, Xbox, MacOS, Linux, Chrome OS and kaiOS.
Features of Progressive Web Apps:
• Integrated user experience
• Consistently fast
• Full responsiveness
• Browser compatibility
• App-like interface
• Push notifications
• Automatic updates
• Safe & secure
• Easy installation
• Cost efficient
Some of the Best Platforms are as follows:
• PWA Builder
Here are the best of our favorite PWA picks in 2020:
After launching their mobile app in 2015, Starbucks wanted to create a system that would be universally accessible to the emerging markets, and finally created a PWA (233KB, 99.84% smaller than the 148MB size of the mobile iOS app) that looks and feels exactly like a native app.
- Fast and Ultra-responsive
- Smooth animations
- Product customization
Flipboard, an app that curates the world's stories for users to stay informed, and involved. Being the world’s most popular social magazine, Flipboard allows readers to keep up with all topics, news, and events happening around the world at a single place.
- Accessible to desktop users
- PWA minimizes data usage
- Deliver fast browsing experience
- 68% increase in core engagement
This American business magazine features articles on marketing, investment, finance, technology etc.
- Ultra-fast page load times
- Instant transitions
- Light design
- Increase user engagement
- 6x increase in readers completing articles
MakeMyTrip, India's leading travel company, wanted to make sure its mobile site was reliable for every customer, regardless of the available technology. Thus, launching a PWA was a key to offering seamless mobile experiences to more than 22 million of their customers.
- 3X Improved conversion rates
- More reachability
- Offline Access
- 160% increase in shopper sessions
- 30% more last minute shoppers
- 38% improvement in page load time
With Uber, your destination is just at your fingertips. As the company expands to new markets, Uber launched the PWA to offer a comparable booking experience to its users.
- Compatible on low-end devices
- Super-lightweight web app
- Core ride request app is just 50kB & load within 3 seconds on 2G networks
- Convenient offline access to rides
With a focus on international growth, Pinterest started their new mobile web experience by launching their PWA.
- Provides a fast, native experience
- High-performance solution ensured to all users
- Offers low bandwidth usage
- Push notifications & offline support
- User-generated ads increased by 45%
- 50% rise in ad click-through rate
- Improved user engagement
India’s largest ticketing firm BookMyShow, with over 50+ million monthly visitors, encountered high bounce rates and to overcome the issues, they launched a PWA to deliver the best experience possible for their users.
- Smooth, seamless movie-booking experience
- Super-light app
- Lower data consumption
- Provide reliable performance on slow or unreliable networks
- 80%+ increase in conversion rates
- PWA is 54X smaller than the Android app; 180x smaller than the iOS app
- Takes less than 2.94 seconds to load and checks out within 30 seconds
Spotify is an international media service provider that gives you access to millions of songs and podcasts from different languages. Compared to its native-app, the PWA version of Spotify is considerably faster.
- Visually polished
- More reactive & adaptive
- 45% increase in desktop users
- 40% increase in average listening hours per month
- 30% increase in monthly active users
- Improved in-app animations
AliExpress is a global online retail marketplace mostly popular in Russia, Brazil and America. Along with the mobile app, AliExpress has now introduced a cross-browser PWA to serve its web users as well as mobile users.
- Offline work mode
- Fast loading speed
- Push notification support
- 2X more pages visited per session per user
- Conversion rates increased by 104%
- Time spent per session has increased by 74% on all browsers
10. Twitter Lite
With over 320 million monthly users globally, Twitter is a mainstream platform that helps users find out what’s happening around the world. The Twitter Lite PWA combines the best of the modern web and native features to its users.
- Instant loading, user engagement and lower data consumption
- 65% increase in pages per session
- Faster, least expensive, and more reliable
- 75% increase in Tweets sent
- 20% decrease in bounce rate
- Site loads within 3 seconds for repeat visits even on slow networks
The geo-social networking and online dating application, Tinder is more than just a dating app. Therefore, Tinder’s PWA is one of the best examples on how to build, optimize, and manage a powerful progressive web app.
• Replicates the native experience completely
• Light, fast & convenient
• PWA is approximately 90% smaller than native Android app
• Load times cut from 11.91 seconds to 4.69 seconds
• Deliver excellent user experience
India’s largest e-commerce site, Flipkart found it difficult to provide a user experience that was as fast and engaging for all type of mobile users. As a result, the company launched Flipkart Lite, a PWA that combines the best of the web and native app.
- Fast and streamlined site
- "Add to Home Screen" option delivers high-quality visits
- Offline work mode
- Push Notifications
- 3X Lower data usage
- 40% Higher re-engagement rate
Wego has now found new ways to deliver amazing user experiences on the web by creating an AMP based PWA.
- Convenient one-click access and payment features
- 10X Increase in page speed
- lightning fast mobile website experience
- 49% increase in search-to-conversion rates
- 95% increase in partner conversion rates
- 3X increase in ad CTRs
With over 100 million registered users, Telegram is one of the fastest growing cloud-based instant messaging services which is another great PWA use case worth mentioning.
- Easy to use interface
- Extremely fast
- Secure, and Seamless synchronization across devices
- Has an in-app browser
Yummly is a smart cooking discovery platform that understands user tastes and recommends personalized recipes, shopping list, and one-hour grocery delivery. Along with its native Android & iOS app, the app is also available on web browsers as a PWA.
- Offline search engine for food, cooking, and recipes
- Access to video tutorials
- Provides Smart Ingredient Shopping List
As technology keeps evolving, users start expressing their preferences more clearly. And it is up to the businesses to ensure that they pick up on these trends and adapt themselves to stay relevant to their target audience. PWA is definitely a long-term investment and seems like it is the future, that will help mobile apps reach even more users. And you know what the best part is? There are no restrictions, as on the app stores.
Looking for a faster and better option to get into the market? Our team of developers from NEOITO delivers swift, immersive, consistent, and about 3X times faster progressive web apps than standard native apps.